At risk of sounding too simplistic, our business philosophy is to make a positive difference in peoples' lives. The reality is that money lubricates life. When income exceeds expenses, money literally eliminates the stress of daily living and liberates people from financial demons. This allows people to be their best-selves - happy and comparatively free - at least on a financial dimension.
As such, and in a much broader context, our culture (our ethos) positively impacts society. This is much larger than a "business opportunity". Inherent in this is collectively, as a community, we elevate the quality-of-life for large groups of people who we support through education and through teaching to take purposeful, well-defined action(s).
We make a positive difference by paying attention to relationships and to the best of our ability, doing all we can to ensure others' success. This is inherently a process that happens over time - and with time, we build stable and lasting businesses that are built around our culture and sense of community. When applied to large numbers of people, the societal benefit becomes somewhat self-evident.
If you look at the real potential to build something to pass along to your heirs, there is no other way to approach what we do.
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