Sunday, April 9, 2017

Your Business - 10 Things to Consider

Here are 10 things worth pondering and understanding:
  1. Your business is finding people who embrace the idea of partnering with you to make money.  
  2. Your business is not the business you "represent".  The businesses you represent is the tool you use to make money.
  3. If you love and are zealous about the business you represent, your passion will be a sales asset, however...
  4. The true asset in your business is the strength of the relationships you build with people and everyone's' level of commitment.  This is grounded in their monetary success.
  5. Long-term success in our industry is a function of the social group.  Inclusion and support of a community of people who share the same goals and values are foundational to success - and many companies/businesses provide this kind of culture.  This is as it should be.
  6. As such, fidelity to a core business is also foundational to success.
  7. However, once established, a portfolio approach to expanding earning opportunities within the confines of the community and guided by the constructs of trust, measured consideration, and viability for success is a reasonable proposition.
  8. The syndrome of "chasing shiny objects" speaks to an immature mindset of people who are not established (successful) in a primary business.
  9. Home business marketers have two roles:  a) finding people to join you, and; b) supporting them in their maturation to competence and success as a home business marketer.
  10. Once profitable, the majority of people do not leave a business. Therefore, the key to long-term stability and growth is helping new people find success.