Saturday, August 6, 2016

What This is About - At Its Core

We were mystified for years at our inability to make money with anything but a conventional “job”. We knew there must be something missing.  Our “Ah Ha!”  moment occurred when we figured out what follows.
We figured there has to be a way to communicate a message with common, mass appeal, and if we figured it out, there could be a lot of money in the balance.  After all, the need for more money is universal… at least for the “99%”.  So what causes such a large majority of people to remain strapped to struggle with poverty constantly nipping at their heels?  Or worse yet, sitting in their laps?
It is not a simple answer.  But wouldn’t it be great if there was a strategy that people could trust that is simple, clear and easily understood?  If that were the case, and enough people rallied around… and the motives behind the whole proposition were transparent and true, then why should it be such a stretch to add money to the equation and allow the law of large numbers to do its work and people could join a community for the purpose of each others’ financial benefit?
So the starting point is not a business opportunity, but a philosophy or mission statement.  It is not about this “deal” or that “program”, but about a community of people who share the common value of being equally invested in participating (and working toward) assisting with each others’ mutual benefit.
Until the mission is “out front” as the marketing message, people will simply not trust that their best interest is being served. Otherwise, it won’t be about a culture that you are inviting people to explore, but it will be about the “money vehicle” that is being used to create a financial engine. This is typically the focus of “opportunities”.
But, to be different, to be “special” the starting point has to be about relationships, community, and common purpose.  Until everyone is on this-same-page, from our perspective, the money vehicle doesn’t matter.
That was our “Ah-Ha Moment” and it was our jumping off point to share a philosophy… to create a safe and trusted “place”… and then tie it to strategies to create streams of income.
If this makes sense to you, we invite you to be in touch with us.   Let’s talk… or exchange an e-mail or two.  Let’s start to build a foundation and see if we are made of the same 'materials'. Relationships matter if you want to build something that will last.  Remember, this is all about mutual benefit and common purpose.  We look forward to getting to know you.