After years of pondering, this statement may be the best characterization (to date) for what we do. We organize groups of people and encourage them to use a portion of their money that we then aggregate and leverage through the use of online money-making platforms.
Organizing involves finding and educating, and these two things are defined by specific marketing methods and tools use. There is no mystery. It is all about applied effort doing things that will put information in front of people for them to evaluate. The more people you get to evaluate what we do, the more money you will make (if you are a good mentor).
Then, long-term, the way you engage the people who join with you... the leadership you provide... will determine if you will have built a sustainable business.
That's it. Find. Educate. Engage and support for the long-term. Build on the habits, values, and sense of community that we talk about on this blog. It is a worthwhile endeavor that will enable you to truly impact others' lives.
This is one of the shortest posts on this blog. Read it again.
