Therefore, for anyone new to Affiliate Marketing (in our niche and the way we do it) this is the reason we recruit people with whom you have something in common, with the supposition that they may not have a deep credibility base in our industry either. Historically, this is why ventures typically fail. It is a matter of the blind leading the blind. With Vertical Industry Marketing, we start with our Relationship Building Accelerator and, (at least) we develop an understanding of each others' lived experience (as best we can).
So, this begs the question, "What sets you apart from the pack?" What makes you exceptional to the extent that someone would want to choose you as the person they want to work with? Especially if you are just getting started, you may think there is nothing that makes you "special".
I want to challenge this notion. Our model is intentionally highly selective. We screen and choose people we want to work with. We ARE NOT in the business of taking people's money, letting them fend for themselves, flailing around, and finally fail-out.
You need to own and understand that someone will "choose you" because of their gut telling them you are sincere and committed to helping them grow into profitability, through their growth - both personally and professionally. People will choose to work with you because they can sense you have integrity and are worthy of earning their trust.
Over time and as your organization grows, at some future date, your credibility (based on your body of work) will become implicit. You will be a known quantity in our industry.
However, getting to that point is really a matter of mindset. It is in the "knowing" of who you are, what you stand for, how you conduct yourself... in posturing yourself as "being the one they choose to work with".
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