Tuesday, August 7, 2018

Multi-Level versus Network Marketing

Let me be clear.  We build a network through marketing.  This inherently qualifies us as Network Marketing.  However, Multi-Level Marketing (typically) infers percentages of group volume at different levels that are (many times) termed in stones (diamond, sapphire, emerald, ruby...) precious metals platinum, gold, silver, bronze...), organizational or geographical titles i.e. National Director, Regional, Area, and starting at some entry-level inferring "Representative".  There are many, many more.  However, in some form, they all infer "rank".

Most of these models require successively larger organizations or group sales volumes associated with a group size.  With size and volume, you "rank advance".  Also, with each, the higher levels get larger and larger pieces of "the pie".  These pie pieces (again, typically) are percentage-based.

Again, we do not shy away from being network builders, organization developers or community organizers.  The biggest difference in what we do is that we are whole-dollar-based, not percentage-of-the pie-based.  Ultimately, where we want to end up is with much smaller groups of people and reaping 100% of whole dollar amounts.

As such, we need far fewer people as we concentrate on quality and education, not large numbers with never-ending recruiting creates a vicious circle because as many people quit, as join.

There are many more differences, but let me mention just one more.  Most MLM's are physical product based.  What we do is education-based.  Our product will never end up in your garage stacked in boxes of stuff you can't sell.  Everything we do is a service or is digitally-delivered.

The programs we work with were chosen for their compensation models.  Ultimately, culminating in a monthly subscription with a group of 30-50 people (as a first goal) that will equal most peoples' primary income.  And, as you know, or will come to learn - this is done in a Community with everyone participating - helping each other learn, earn and ultimately prosper.

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