The Agreement Seekers Blog

Here is the truth:  making money through marketing an online business is neither easy nor simple.  If it were, everyone would be doing it and enjoying success.  Obviously, this is not the case.  The fact is that there are many components that need to be in place all acting together in an integrated fashion.  This is not to say that it can't all be laid out and explained.  It can.  However, one of the "tests" you should apply is running from anything that proclaims to be a "no brainer". Here's the truth:  you need to create resources that support your "ventures".  If wanting to create a long-term business, it is not as simple as joining something with a replicated website and promoting that link.  If you want a business with long-term legs, there are many more things that need to be in place.  However, let's just start with the first two: Here's what you will want to consider.  First, how will people get to know you?  Y...

There is an email in our system that talks about "having ways" to get paid.  In the first tier of our business model, we are in the direct-pay / instant-pay arena in terms of the vehicles we use to earn income. It (should) go without saying that in an online environment where commerce is taking place, you will need platforms to enable transactions.  In other words, you will need to set up relationships with payment platforms and link these platforms to your existing financial resources - .typically this is your bank account and your debit or credit card. Why?  You need to have ways for people to pay you.  The more payment platforms you are set up with, the more ease there will be in enabling people to "transact" with you. The most fundamental and universal of these is PayPal.  If you do not have a PayPal account, you will want to get one.  As well, PayPal owns Venmo.  You will want a Venmo account as well. CashApp, Facebook Pay, Google Pay are ...

Aggregate, accumulate, save, invest, build a nest egg... call it what you will, the "ways" to establish a pool of money are diverse.  So, let's talk about what we do and how it fits into this context of building your bank account. You are no doubt aware of the phrase that "it takes money to make money".  Here is the reality:  it does.  You need savings in a bank for it to gain interest.  You need a broker or brokerage account to put money into and hope stocks appreciate.  You need the funds to buy a fixer-upper to upgrade and then flip for a profit.  If you can think of a scenario where it does not take money to make money, I am curious to hear about it. Like all of these, our business requires an initial outlay of money.  This is based primarily on two factors.  Means (does someone have the money) and risk tolerance (how do they view potentially losing this amount of money?).  What we do is not traditional.  We aggregate peop...

Everything starts with making decisions.  And, (for our purposes) ends with money in your bank account, e.g. decisions to dollars. This assumes there is a sound decision-making structure to operate from.  You will find this information on a few other places on this blog:  Decisions are a function of information.  D=(f)i  Slow down and let that sink in if you have not pondered it before. So, what information do you (or someone you are wanting to attract) need to gather, evaluate and act upon in order to progress to the point of "getting started"? This breaks down into the two broad categories of affect and intellect.  In other words, how people feel and what they think. The biggest affective component is trust.  Are you being dealt with in an honest and fair manner (and) is your best interest is at heart?  Trust is (typically) built and earned over time, however in our business, we need to move people through "trust development" in a relati...

This post is intentionally short and sweet. The first $1000 you make is the hardest.  It is where most of the learning takes place.  However, understand the difference between learning and applying.  There is an important balance in terms of time invested. Nothing will happen in your business if people are not actively evaluating what you have to offer, measuring its utility/viability and making a decision to either buy from or join with you. Exposures of what you do, creating interest, educating, and forming lasting relationships are the fundamentals of a sustainable business.  The more people you form relationships with (customers and business partners) - the more money you make. Your first $1000 starts with your first sale.  If you do not have a strategy in place to be telling people about what you do and you can convey its value, you are not in business and you will make no money. Once that plan is in place and you are executing, then you just need...

Social Commerce has an inherent problem of the blind leading the blind.  It is a function of people joining people who have "joined" and neither have a real clue of what to do - beyond making a list of 100 names.  The question is:  is this an industry issue, or an individual company issue? Well, you can't really control an entire industry.  Therefore, the answer has to lie in all of the individual companies whose model is basically to let people "wing it".  There is no structure, no planning, no accountability.  This is for daily activities, scheduled communication (check-ins), or any other form of "active" mentorship/sponsorship. For most, sponsorship ends when the transaction is complete.  It's simply a, "OK, I got mine.  Good luck in going to get your's" approach.  The contention of this post is that this is when the "relationship" should begin.  The issue is that there is no formal process (in most scenarios) to ...

Platform as a Product (PaaP) businesses have been around (in earnest) for at least a decade.  These businesses provide the system, processes, and administrative functionality to both market and track digital commerce.  Most require a one-time (or periodic) Administration Fee that is paid to the Platform owner.  As well, many now have peer-to-peer-based money-exchange models where funds (the commerce) is made on platforms such as Bitcoin, PayPal, Cash.app, Stripe, Googlepay, etc. Typically, these platforms have training information or service-based offers.  However, no matter "what" the offer is, all have a front-end marketing system (capture pages, autoresponders, sizzle calls, chatbots, etc.) and a back-end where "the business" is tracked and administered.  This marketing and administrative platform is the product.  It enables Social Commerce where people agree to participate in the exchange of money for mutual benefit by engaging with "the platform...