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Showing posts from September 18, 2016

An Appeal to Sensibilities

We market a subscription to make money.  If this is taking a moment to sink in, let's rearrange the words.  To make money, we market a subscription. Essentially, this is our business model. It is a model that enables the development and growth of monthly income.  For the same / predictable / fixed amount that you invest each month, you have the opportunity to receive an unlimited number of subscriptions equal to the same amount - directly deposited into your bank account. Stable, consistent, predictable money.  This is not a license to wave a wand and "poof" - it just happens.  But at the end of the day, when you have the knowledge, skills, and habits to generate these deposits, it is really a matter of doing the same thing over and over again. Like many things, the concept is simple.  However, making it happen is not easy.  If it were, everyone would be doing it. I talk about the obstacles in many other posts on this blog.  The bigge...

Subscription Income: Become the Magazine Publisher or the Cable Company

We build a subscriber base - on a couple of levels. First, we ask people to subscribe to our ideas.  We seek people who are willing to adopt our philosophy and values.  Our goal is to build a community that is driven by competence.  Competence infers knowledge and skills, learning and teaching and being a professional at what we do. Second, we ask people to subscribe to a monthly commitment of money.  This is just like any other subscription, whether it be a magazine, a cable bill or a health club membership. The difference is this:  you become the magazine publisher or the cable company.  You are the one collecting monthly subscription payments.  In return for your single monthly investment that you make to someone else,  you put yourself in the position to receive many multiple subscription payments to you. Ultimately we put you in the position to create your own economy. We develop a community of people who share a common understan...