Social Commerce
People in social groups drive commerce, whether it be cars, blue jeans or a particular brand of hot dog. People "buy in" literally with their wallets - and figuratively with their opinions and behaviors. What we do is no different. We drive commerce by earning people's trust and influencing opinions. We provide information and act as a guide. In this process, we talk about aggregating and leveraging resources through a group of people with a common purpose. This purpose is greater financial security. All this makes sense to us. Here's the thing... not everyone will be enticed by our offer. Our job is to find and appeal to people who are hungry for change... not everyone is. In our world, most people are stuck in the status quo and are not "hungry" (enough) to change. Ultimately, your success is predicated on your ability to understand the social nature of our business and "frame" what we do as: Education Helping people with an aspira...