The Agreement Seekers Blog

No doubt, you have heard the expression, "Hope is not a strategy".  Just so you know, I am not "going there".  The expression is somewhat flippant and unserious. The statement offers little of value.  I simply wanted to mention it to frame something that is of value. It is important to understand that what we do is noble.  What we do is important.  We help people by showing them a path to improve their financial condition.  We inherently instill "hope".  It is the aspirational idea that things can and will be different.  It is the promise of money being a lubricant to life by providing the means for security, and ultimately with time and effort, prosperity. However, hope is not enough.  It needs to be tied to a strategy that is realistic and can be implemented with a reasonable amount of learning and effort.  This entire blog talks about all of the variables that constitute this "strategy". If your head and heart are in the right place, ...

 I created this graphic as a Facebook and Instagram post.  I simply wanted to include it as a post. It speaks for itself. No explanation is necessary.

I am splitting hairs here a bit, however, I want to point out a difference between two terms based on the income platforms we employ.  Many times, recurring and residual income are used interchangeably.  From my perspective, they are not the same.   Both are also referred to as "passive" income because both continue to pay regardless of whether there is still active work being done.  However, in the models we use, for income to recur (periodically), an effort has to be applied to make it happen.   In other words, if you need to work with people to get paid, it is not automatic.  It is "earned" in the true sense of the word.  It can and will recur, based on the business model, but it is not automatic.  It is dependent on people doing something in order for you to derive any income. Residual Income, on the other hand, is "automatic".  It is tied to automatic payments on a calendar basis and linked to someone's bank account, credit/de...

Odd title, right?  Let me explain. Franchises exist for all types of things... massages, hardware, storage, any type of fast food... including hamburgers.  Law Offices, Insurance Agencies, Real Estate Brokerages, Physical Therapy Clinics, H&R Block... OK, you get it. What all these have in common is a set of processes for operations, policies and procedures, standards, and best practices... all culminating in a replicable model that can be repeated over and over.  Simply put, all franchises provide a business template. What we do is the same.  We market digital franchises.  Our product is eLearning, sometimes referred to as Digital Education.  We deliver our product over the internet and affiliate with Online Platforms that have a business template in place for us to follow.  In addition, these platforms also provide all of the business functionality to handle payments, organizational tracking, management, training, and a host of other functions, d...

Whether you define it as emotional energy, or simply as just energy, this is a simple component of your success to understand.  Most people we recruit already have a primary job, as you probably do as well. Inherently, what we are asking people to do is to jam something "extra" into their lives.  No matter how thoughtfully and constructively we frame it, no matter how much we can preach time management, regardless of how we define business-building activities - at the end of the day we add "something else" to peoples' lives. I am not going to go down the "why" path, e.g. people need to have a strong enough "why" to compel them to action.  Fundamentally, what precedes this is emotional energy.  It is the internal transfer of energy from your head and your heart to your hands, feet, and will to communicate.  In other words, knowing what to do is not enough.  Doing it is everything. (And) this requires fortitude (emotional energy). At his point,...

The core strategy of Agreement Seekers is a method called Vertical Industry Marketing.  This bears some explanation.  First, a vertical industry is a group of companies that focus on a specialized market.  For purposes here, let's talk about Landscapers as an example.  Landscapers obviously have expertise in turf management and shrub/tree maintenance.  They have skill sets in equipment care and are generally multi-taskers and problem solvers... are industrious and entrepreneurial. They have relationships with equipment vendors, landscape architects, lawn sprinkler companies, nurseries, arborists... and of course, all of their customers, however, customers are not included here. All of these companies are in the same "vertical", however the most important is the one not mentioned.  It is a landscaper's competition - other landscapers.  This is the main opportunity for this marketing method. Essentially we give every "industry vertical" the opportunity t...

I have written about this topic once before with a different and more straightforward take.  I called that post "Scam and Pyramid Marketing".   This time I want to frame things as irritating - like a gnat. Gnats and Fruit Flies buzz around your head.  You swipe at them, but they persist.  They are annoyances that can drive you to distraction. They have no real value in the scheme of things.  They are simply pesky little undesirable critters. For just about any non-traditional business model such as Affiliate Marketing, you can typically find a Google-ranked reference to such businesses as being a scam, a pyramid, or a cash gifting "scheme".  These "gnat" articles are sleazy and self-serving due to nearly 100% of the time their sole purpose is to trash the company cited and then tell you how great their opportunity is as an alternative. It should go without saying that this is duplicitous and disingenuous, not to mention that most of these posts are wri...